Primitive Man's "Sugar Hole" Is 2018's Most Fucked Up Music Video So Far | Revolver

Primitive Man's "Sugar Hole" Is 2018's Most Fucked Up Music Video So Far

You'll need to take a shower after watching Denver doom trio's extremely NSFW visual

Denver doom trio Primitive Man reinterpret the pressing issue of climate change through a blood-spattered, NSFW lens in their new video for "Sugar Hole," the latest single from last year's aptly-titled album Caustic. Directed by Marcos Morales & Neil Barrett in conjunction with Novelconcept.TV, the disturbing, psychedelic visual sees a mysterious, reaper-like figure suffocating an aging, nude woman (mother nature) — think of it as a global warming PSA masquerading as an old-school snuff film, only more metal.

"Death's holy scythe has been replaced by an automatic weapon in the modern age, mother nature is being asphyxiated," says singer Ethan McCarthy of their "Sugar Hole" visual. "On all shores, people are divided and life is in turmoil. Humanity is on trial: pick a side."

Primitive Man's new video arrives ahead of their latest round of North American dates behind Caustic, kicking off later this week in Omaha, Nebraska. They've got a slew of U.K. dates planned, as well. Find a full itinerary below.

Primitive Man tour dates:

Mar. 18 — Milwaukee, WI — Cactus Club
Mar. 19 — Minneapolis, MN — 7th St. Entry
Mar. 20 — Chicago, IL — Subterranean
Mar. 21 — Lansing, MI — Macs Bar
Mar. 22 — Pittsburgh, PA — Cattivo
Mar. 23 — Syracuse, NY — Spark Art Space
Mar. 24 — Toronto, ON — Lees Palace
Mar. 25 — Ottawa, ON — Mavericks
Mar. 26 — Quebec City, QC — L'Anti
Mar. 27 — Montreal, QC — Bar LeRitz
Mar. 28 — Cambridge, MA — Middle East
Mar. 29 — Portland, ME — Geno's Rock Club
Mar. 30 — Montclair, NJ — Meatlocker
Mar. 31 — Brooklyn, NY — Saint Vitus
Apr. 01 — Philadelphia, PA — Kung Fu Necktie
Apr. 02 — Washington D.C. — Atlas Brew
Apr. 03 — Richmond, VA — Strange Matter
Apr. 04 — Atlanta, GA — The EARL
Apr. 05 — Nashville, TN — The End
Apr. 06 — St. Louis, MO — Fubar
Apr. 07 — Rock Island, IL — Rock Island Brewing Co.
Apr. 08 — Kansas City, MO — Riot Room
Apr. 09 — Denver, CO — Syntax Physics Opera
Apr. 25 — Newcastle, Endland — Trillians Rock Bar
Apr. 26 — Glasgow, Scotland — North of the Wall
Apr. 27 — Wigan, England — The Old Courts
Apr. 28 — Manchester, England — Rebellion Club
Apr. 29 — Sheffield, England — West Street Live
Apr. 30 — Bristol, England — Old England
May 01 — Leeds, England — Temple of Boom
May 03 — Tel Aviv, Israel — Levontin 7 (Primitive Man Only)
May 04 — Nottingham, England — Angel Microbrewery
May 05 — Plymouth, England — The Junction
May 06 — London, England — Desertfest
May 19 — Fort Collins, CO — Hodi's
May 20 — Albuquerque, NM — Sister Bar
May 21 — Phoenix, AZ — Club Red
May 22 — Tijuana, Mexico — Garage Rock Bar
May 24 — Tucson, Arizona — Flycatcher
May 25 — San Diego, CA — Soda Bar
May 26 — Los Angeles, CA — Union
May 27 — San Francisco, CA — Elbo Room
May 28 — Santa Cruz, CA — Catalyst
May 29 — Sacramento, CA — Blue Lamp
May 30 — Eugene, OR — Old Nick's
May 31 — Portland, OR — Tonic
Jun. 01 — Seattle, WA — Northwest Terror Fest 2018
Jun. 02 — Victoria, British Columbia — Capital Ballroom
Jun. 03 — Vancouver, British Columbia — Astoria
Jun. 05 — Boise, ID — Neurolux
Jun. 06 — Salt Lake City, UT — Urban Lounge
Jun. 11 — Wichita, KS — Barleycorns
Jun. 12 — Wichita Falls, TX — Iron Horse Pub
Jun. 13 — San Antonio, TX — Paper Tiger
Jun. 14 — New Orleans, LA — Santos Bar
Jun. 16 — Houston, TX — White Oak Music Hall
Jun. 17 — Austin, TX — Austin Terror Fest 2018
Jun. 18 — Dallas, TX — Reno's
Jun. 29-30 — Denver, CO — Electric Funeral Fest
Aug. 16-19 — Edmonton, Alberta — Temple of Ascension Vol. 1
Aug. 17-19 — Las Vegas, NV — Psycho Las Vegas 2018
Sep. 14-15 — Eindhoven, Netherlands — Bloodshed Fest 2018