Hear POPPY yearn for "that real shit" on dark new song "Knockoff" | Revolver

Hear POPPY yearn for "that real shit" on dark new song "Knockoff"

Lead single off upcoming album 'Zig'

Revolver has teamed with Poppy for an exclusive vinyl colorway of her new album, Zig, limited to 500. Order yours now!

Poppy wants that real shit. She makes it abundantly clear on her new single, "Knockoff." A pulsing, sultry, industrial-tinged dancefloor killer, the song arrived today (July 19th) accompanied by a surreal music video filled with tarot card imagery and Suspiria-esque choreography. Watch and listen above.

"Knockoff" is the lead single off Poppy's forthcoming new album, Zig, the full-length follow-up to 2022's Stagger EP, which was recorded with producer Ali Payami, as well as her long term collaborative partner Simon Wilcox.

Due out October 27th via Sumerian Records, Zig is available for pre-order now in an array of collectible formats. These include a splatter vinyl variant exclusively available at Revolver's store as well as those of our sister brand BrooklynVegan. Only 500 made — pre-order yours.